Panerai Navigating Innovation

Panerai’s Sail into Innovation: The Submersible QuarantaQuattro Luna Rossa Ti-Ceramitech™

At Watches and Wonders Geneva 2024, Panerai embarks on a new voyage of innovation with the launch of the Submersible QuarantaQuattro Luna Rossa Ti-Ceramitech™, a testament to the brand’s enduring commitment to nautical excellence and technological advancement.

Panerai’s longstanding association with the America’s Cup, a symbol of maritime prowess, underscores its dedication to pushing the boundaries of nautical innovation. From sponsoring sailing teams to crafting technical timepieces, Panerai’s journey with the America’s Cup has been characterized by a shared pursuit of excellence and performance.

Partnering with Luna Rossa Prada Pirelli, Panerai has forged a deep bond rooted in a mutual quest for precision and innovation. CEO Jean-Marc Pontroué emphasizes the synergy between Panerai’s maritime heritage and Luna Rossa’s pursuit of excellence, underscoring the brand’s commitment to pushing the limits of performance.

Jean-Marc Pontroué, CEO Panerai

The release of the Submersible QuarantaQuattro Luna Rossa Ti-Ceramitech™ series marks a significant milestone in Panerai’s innovation journey. Developed over seven years by Panerai’s Laboratorio di Idee, Ti-Ceramitech™ is a groundbreaking material that combines the strength of titanium with the low friction properties of ceramic, inspired by the demands of high-performance sailing.

Through meticulous research and development, Panerai has perfected a titanium ceramization process that yields a distinctive blue hue reminiscent of the open seas. This process enhances the material’s hardness and durability, resulting in a case that is lighter than steel yet ten times stronger than traditional ceramic. The Submersible QuarantaQuattro Luna Rossa Ti-Ceramitech™ embodies Panerai’s commitment to reliability and innovation.

At the heart of the Submersible QuarantaQuattro Luna Rossa Ti-Ceramitech™ beats the automatic P.900 caliber, renowned for its reliability and precision. With a 3-day power reserve and stop-second function, this caliber delivers expansive functionality within a streamlined design, ensuring optimal performance in any maritime adventure.

With a blue sun-brushed dial and subtle Luna Rossa decal, the Submersible QuarantaQuattro Luna Rossa Ti-Ceramitech™ captures the spirit of the sea. Luminescent hands and hour markers ensure legibility in any environment, while two strap options offer versatility and style for every seafaring enthusiast.

Pirelli have developed a close relationship that is built around collaborating on precise and innovative designs. Jean-Marc Pontroué, the CEO of Panerai, highlights the connection between the brand’s maritime heritage and Luna Rossa’ zealous pursuit of excellence.

Panerai’s innovation journey is now officially recognized with the launch of Ti-CeramitechTM, a highly anticipated product from the company. The innovative Ti CeramitechTM material, created by Panerai at his lab Laboratorio di Idee, was developed for high performance sailing and is a perfect blend of titanium strength and ceramic low-friction properties.

Through meticulous research and development, Panerai has developed a titanium ceramization process that produces contrasting blue hues with the deep sea. The case’s weight is reduced to half of steel’, while its strength ten times greater than traditional ceramic due to this process. The Submersible QuarantaQuattro Luna Rossa Ti-CeramitechTM is a prime example of Panerai’s innovative spirit. The Submersible Quaranta’s Precision Timekeeping system, the Luna Rossa Ti-CeramitechTM, surpasses the manual P. 900 caliber, highly reliable and precise. With a 3-day power reserve and stop-second function, this vessel offers extensive functionality in streamlined form, making it ideal for any maritime task.

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