AUDEMARS PIGUET ‘SEEK BEYOND’ AT THE DUBAI WATCH WEEK

Audemars Piguet is delighted to take part in the 6th edition of Dubai Watch Week taking place from 16 to 20 November 2023 at the gate of the Dubai International Financial Centre (DIFC). The brand’s space will host a large-scale exhibition entitled Seek Beyond that explores the Manufacture’s endless journey to new horizons.

Divided into three rooms, the exhibition will display a selection of heritage and contemporary timepieces, including the Code 11.59 by Audemars Piguet Ultra-Complication Universelle (RD#4) unveiled at the beginning of the year. These watches combine ancestral know-how and modern techniques with ergonomics and contemporary aesthetics.

The exhibition will also shed light onto Audemars Piguet’s search into materials, gemstones, form language and colour. In addition, some of the Manufacture’s artisans will be on-site to present the brand’s legacy and savoir-faire. Visitors will notably be able to explore various materials and gemstones, to better understand their physical properties and their transformative journey into high-end ergonomic watch designs. Audemars Piguet will also take part in the Dubai Watch Week hands-on workshop programme, with two masterclasses led by experts.

“We are delighted to participate in the 6th edition of the Dubai Watch Week, one of the leading horological platforms in terms of knowledge, experience and interaction. A major hub of culture and innovation, it offers the perfect setting to meet, discuss and drive the watch industry forward.”

François-Henry Bennahmias

Audemars Piguet’s Chief Executive Officer

http://www.audemarspiguet.com