BEYOND Marks Expansion with PASSO, a Sculptural Icon on Palm Jumeirah

BEYOND Developments, the forward-thinking real estate brand shaping lifestyle destinations by the sea, has unveiled PASSO, a sculptural waterfront development located on the prestigious West Crescent of Palm Jumeirah. As the company’s first flagship project beyond its masterplan in Dubai Maritime City (DMC), PASSO marks a defining moment in BEYOND’s strategic expansion, bringing its distinctive design philosophy to one of Dubai’s most iconic destinations.

The project was launched during a spectacular event held on Palm Jumeirah, where Dubai’s sky was lit up by an extraordinary 13-minute drone show featuring over 4,000 drones. For the first time in Dubai, “screens in the sky” technology was used, blending immersive visual effects with a live stage performance. This interactive show offered a unique visual narrative of PASSO through a seamless harmony between sky and stage, creatively capturing the project’s innovative elements.

Comprising two sculptural towers, Avita and Bella, PASSO introduces 625 refined residences in a curated range of layouts tailored to modern lifestyles. From serene one-bedroom sanctuaries and versatile two-to-four-bedroom apartments to expansive five-bedroom penthouses and six-bedroom standalone beach mansions, each home is crafted with elegance, spatial fluidity, and a focus on connection and comfort.

PASSO is not just a new address; it is a strategic leap in our journey to craft places that resonate on a deeper human level, said Adil Taqi, CEO of BEYOND Developments. “Its vision is anchored in three pillars: the Address, the Landmark, and the Experience. We believe architecture should do more than shape skylines, it should inspire emotion, foster connection, and create meaningful experiences. Palm Jumeirah, with its international prestige and unparalleled seafront setting, provides the ideal foundation for this philosophy.”

Taqi continued, “Dubai today is more than a thriving metropolis; it is a global benchmark for visionary urbanism. Its leadership, infrastructure, and investment ecosystem continue to set new standards for what cities can become. At BEYOND, we are not simply responding to this momentum; we are actively contributing to it, shaping places, elevating experiences, and defining the future of real estate in the region”.

Set within one of the world’s most iconic addresses, PASSO offers both end-users and investors an elevated proposition combining long-term value with world-class lifestyle benefits in a location that continues to drive strong capital appreciation and global demand.

PASSO blends architecture, nature, and intentionality into a coherent and emotionally resonant experience. Scheduled for completion in Q3 2029, the project features bold, fluid architecture inspired by coastal contours and marine forms. PASSO, a landmark on Palm Jumeirah Crescent, embodies biophilic design, wellness-led planning, and a sense of quiet sophistication.

Hospitality-inspired residences featuring panoramic glazing and intricate materials reflect BEYOND’s vision of refined, connected living. The Wellness collection includes private plunge pools and gardens directly connected to the lush landscape and the beach. The Elite collection encompasses a limited number of units with special features carefully positioned within the architecture creating belvederes toward the expansive views. The Signature collection of 5 exceptional penthouses and 6 beachfront mansions, all shaped by architectural artistry and sweeping views of the sea, skyline, and island.

This vision is further enhanced by a set of immersive Experiences carefully infused within a selection of amenities. The journey starts within the Piazza shaded by a sculpted canopy, a statement of placemaking. Two iconic glass boxes framing the main drop-off integrate a myriad of social interactions that express BEYOND’s commitment to curated, elevated living. The Wellness pavilion features 260 sqm of fitness activities complemented by outdoor yoga decks and relaxation pools. A Montessori-inspired kid’s pavilion combines indoor and outdoor sensory activities.  The central landscape features lush greenery engraved by an aquascape of pools cascading into  direct 250-meters of white sandy private beach. The journey continues into the upper levels of both towers with a variety of additional amenities, including a wellness spa with a pool deck, a sunset social space with a private cinema. The rooftops feature a 360-degree infinity pool and sky garden.

As BEYOND continues to grow its presence across the UAE and globally, PASSO stands as a confident expression of its evolving legacy. It reflects a real estate philosophy rooted in human experience, architectural integrity, and the future-forward spirit of Dubai.

About BEYOND

BEYOND, the forward-thinking real estate brand under OMNIYAT GROUP, represents the next evolution in Dubai’s real estate landscape. Focused on the wider luxury real estate market and providing innovative and exceptional living solutions accessible to a broader demographic, BEYOND is committed to creating spaces that are not just homes, but experiences. Reflecting a distinct ethos, BEYOND aims to go beyond the conventional boundaries of real estate, crafting environments that inspire and elevate the human experience.

OMNIYAT GROUP

An investment company with a diversified portfolio across the real estate, hospitality, commercial, and tech sectors, the OMNIYAT GROUP was established to drive success across its branded companies. With an AED 100B total group portfolio target by 2030, a policy of strategic diversification has empowered the Group to expand across key market segments. Guided by an unwavering commitment to excellence, OMNIYAT GROUP leverages an unparalleled network of global talent to raise standards and drive transformative change in the urban living experience, delivering on its vision to be “the best in class, in every class.”